10 Viral Loop Examples from Top Apps (and How to Replicate Them)
The best way to understand the theory of a viral loop is to study the companies that used them to reach billion-dollar valuations. The most successful apps in the world…
How to Instrument Your App to Track a Viral Loop with Tapp
You understand the strategic theory behind virality, but theory doesn’t build growth engines. Code does. I am the CTO of Tapp, and in this guide, I am going to give…
Beyond Referrals: How to Build Social & UGC Viral Loops for Your App
Referral programs are great for jump-starting acquisition, but the most defensible mobile apps have a secret: their users want to share the product, even without a financial reward. While paying…